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Online Marketing Manager

POSTED Jul 17, 2018

RemoteMoscow • 📈 Marketing • Full-time

Kate Kurbanova, Akropolis
Kate Kurbanova Jul 17, 2018
👁 699

at Akropolis

Active 17 days ago

Akropolis is an international fintech startup founded in 2017 which is solving a US$36 trillion pension shortfall problem by building the next generation pensions and savings infrastructure on the blockchain.

Akropolis works with industry-leading advisors and specialists and is also backed by many global, prominent investors. Akropolis has teamed up and formed strategic partnerships with the world’s top blockchain organisations and institutions. We are creating decentralised pensions on the blockchain and a safer financial future for humanity, built by and for the people.

Job Description

Akropolis is looking for an experienced, data-savvy Performance Marketing Manager to join our growing team. You will develop the end-to-end acquisition strategy to drive quality leads through thoughtful, optimized campaigns across all paid media channels. The Performance Marketing Manager should be ready for a steep learning curve, lots of responsibility and lots of fun in a fast-growing startup.

Daily Operations:

Develop strategic acquisition marketing plans to drive growth, improve conversion, and maximize results;
Set up and manage paid advertisement campaigns for user acquisition through the main channels (Facebook, AdWords, Twitter, LinkedIn and others);
Manage tracking, reporting, and analysis to draw insights and continually optimize marketing activities;
Optimize campaigns to drive down customer acquisition costs and increase the volume of new customers acquired;
Contribute to landing page optimization in order to improve conversion;
Knowledge of Google Analytics and other tracking tools;
Take responsibility for your designated channels, markets & budgets;
Coordinate with internal stakeholders, including creative/copy, technology, product and other departments to ensure consistency of marketing messages and user experience across all digital and offline channels;
Stay current on digital marketing trends and best practices, focusing on how changes can help improve and optimize campaigns towards our target KPIs.

Previous experience/skills:

1-3 years proven success managing SEM & SEA channels as well as retargeting;
Working experience in crypto field is a plus;
Experience with other data and analysis languages/tools a plus (Google Data Studio, Tableau, Power Bi etc.);
Knowledge and prior usage of tools like Adroll, Outbrain, Taboola;
You like to work with data and have strong skills tracking and attribution;
Strong attention to detail and organizational skills;
A rigorous, data-driven, and highly analytical mindset;
Ability to analyze a range of key performance metrics and synthesize findings into clear trends and actionable recommendations;
Outstanding and proven communication and organizational skills with a focus on teamwork, project management and follow-up;
Prior experience working in a startup environment is a plus;
Full professional fluency in English.

What we offer:

Working with an international team of world-class professionals with experience in finance, pensions, blockchain and crypto industries;
A fulfilling, challenging and flexible work experience;
Competitive salary, performance-based bonuses;
Flexible working hours;
You can work remotely or from our office in Moscow;
Practically unlimited professional and career growth opportunities.
Please, note that to pass the first stage you must complete a test task, which could take anything from 30 minutes to five hours to complete. If you don’t want to do the test task, then this vacancy probably isn’t for you.
About us:
Akropolis is an international fintech startup founded in 2017 which is solving a US$36 trillion pension shortfall problem by building the next generation pensions and savings infrastructure on the blockchain.
Akropolis works with industry-leading advisors and specialists and is also backed by many global, prominent investors. Akropolis has teamed up and formed strategic partnerships with the world’s top blockchain organisations and institutions. We are creating decentralised pensions on the blockchain and a safer financial future for humanity, built by and for the people.

Salary range

Competitive

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