Blockchain Branding & Commercial Strategy

Summary of Accomplishments

• Managing Director of the Web3 division at a global PR and communications agency. Built brands for projects backed by Coinbase Ventures, Uniswap Labs, Swiss bank licensed stablecoin, and the fastest growing crypto-CRM ecommerce company in Europe, resulting in earned media coverage in Forbes, European Financial Times, Nikkei Asia, CoinTelegraph and many more of the world’s top publications. My department quadrupled revenue for the company.

• Former layer-one Brand Director. Chain valued at over $3B at launch. Joined late, but brought the biggest upswing in ecosystem demand and more top-tier press in a matter of mo...