I have spent over a decade at the intersection of gaming and Web3, helping brands grow in highly competitive markets. I started in esports with Riot Games and ESL, where I learned how to engage players, build authentic communities, and deliver experiences that people genuinely care about.
Later, I led user acquisition and marketing campaigns for Binance, OKX, and KuCoin. I managed influencer partnerships, paid media, and regional strategies that delivered hundreds of thousands of verified users across MENA, Turkey, and Europe. My work has always been about balancing data-driven performance marketing with genuine community building.
I also founded my own Web3 platform, giving me hands-on experience with product strategy, tokenomics, user acquisition, and team leadership. This taught me how to adapt quickly, lead diverse teams remotely, and deliver under pressure.
What makes me great is my ability to connect big-picture strategy with on-the-ground execution. I know how to communicate complex technology in a clear, engaging way and build trust with new users. I am passionate about helping projects grow in ways that are sustainable, authentic, and truly user-focused.