Visual Storyteller & Brand Designer
I am a Visual Communication Design graduate with over 1.5+ years of hands-on experience crafting high-impact visual identities, commercial branding, and digital marketing assets. My expertise lies in turning complex briefs into polished, market-ready designs that drive user engagement. From dynamic retail campaigns to high-stakes corporate and tech projects, I thrive in fast-paced environments that demand both speed and precision.
Key Highlights & Impact
- Brand Marketing & Campaigns: Designed weekly high-conversion marketing visuals for national-level retail (PT Trans Retail Indonesia), managing tight deadlines and cross-department alignments.
- Corporate Visuals & Merchandising: Developed print-ready and digital branding assets for major corporate clients, including PT Freeport Indonesia and luxury hospitality brands.
- Funded Tech & Startup Projects: Led visual branding and strategic proposals for funded innovation projects (DIFFZI & Tutorial 4Serangkai), translating business goals into compelling pitches.
- Multichannel Content, experienced in producing motion graphics, UI concepts, and community-driven social media assets that successfully boosted organic engagement (up to a 35% follower increase in past roles).
Technical Stack & Toolkit
- Design & Layout: Adobe Illustrator, Photoshop, Figma, Canva
- Motion & Video: Adobe After Effects, Premiere Pro, CapCut
- Core Focus: Commercial Branding, Visual Marketing, UI/UX Design, and Asset Optimization.
Ready to bring fresh visual energy, strategic thinking, and adaptive design solutions to the Web3 ecosystem!