In Bitcoin in 2011 and then lost it all, and subsequently became facinated with blockchain. I've more than 25 years marketing experience and pre-covid had many token projects approaching my agency for marketing advice. We built many communities and helped run huge token ICO's and NFT drops. Later going on to create our own token projects - We learn't a lot and crated a massive network in the crypto space, working with tier 1 and 2 chains, helping metaverse projects, exchages and wallet providers, and that is just scratching the surface.