Crypto-native growth operator who turns complex DeFi systems into clear narratives, thriving communities, and scalable GTM execution. Currently Head of Growth & Community at Auroblocks, where I own end-to-end social strategy, brand voice, content systems, ecosystem partnerships, and live community operations across early-stage protocols on Berachain, Katana, and beyond. Previously built social and content from zero as a Technical Writer (LayerEdge) and self-employed crypto consultant, advising on positioning, tokenomics, whitepapers, and organic community growth for DeFi/NFT projects. An earlier foundation in global market research honed analytical rigour and stakeholder communication under tight deadlines.
What sets me apart: I live in crypto Twitter/Discord 24/7, spot narratives early, execute fast across platforms, and build durable systems (onboarding flows, support infra, feedback loops) that compound. Comfortable with founders, engineers, designers, and KOLs. Always shipping.