Crypto Growth Marketer

Eric Steen, CryptoWise
Eric Steen
May 31, 2018

CryptoWise is a next-gen crowd robo-advisory. The Dow Jones of Crypto.

Job Description

We are looking for a hands-on consumer acquisition marketer with a “growth hacker” mindset who obsesses over delivering measurable results and thrives in detail, organization and analysis, to manage our paid media acquisition and earned media channels. You should have direct, hands-on experience planning, executing, optimizing and analyzing digital consumer acquisition campaigns for a B2C business, as well as a results-based focus on performance marketing metrics like CPA, CAC, ROI, and LTV.

Key Responsibilities:

  • Identify, implement, test and measure new growth tactics and marketing channels
  • Establish processes and systems to ensure experimentation and measurement can be done in a scalable and repeatable model
  • Manage, measure and optimize our paid and organic marketing programs
  • Create, test, and improve advertising campaigns on Twitter, FB, Reddit, Telegram, Steem, Medium, Blogs, Youtube channel, and other social platforms
  • Stays in tune with emerging growth channels, tactics
  • Drive traffic to our website and landing pages
  • Develop and grow our social media presence
  • Control and optimize all relevant digital marketing KPIs

Desired Skills and Experience:

  • You are the data geek, the experimenter, the creative mind, connecter, the person who generates leads, has great knowledge of growth hacking and all tools which are needed to get in touch with new prospects
  • Strong analytical skills: Experience with data analysis and reporting. Strength in strategic data interpretation and visual representation of data
  • A/B Testing experience: You love to (A/B) test, know how your target audience moves, and how you can trigger and capture their attention
  • Results-oriented: You are relentless in the pursuit of growth
  • Curious, Creative and Think on your Feet: You have an experimentation mindset and the desire to learn from data quickly
  • Solid critical thinking and decision-making abilities that result in a positive daily impact on winning new business and operational results
  • In-depth knowledge of the various paid marketing channels and technologies, including paid search (Google AdWords), retargeting, social network advertising (Facebook, Twitter, etc.)
  • Startup Culture: You have worked for a fast growing start-up company where scaling the business is of primary importance
  • Collaborative: You love working with a cool team of people who are innovative in a fast-paced environment and working across multiple functional groups (Marketing, Sales, Product, Engineering)
📍 San Francisco, CA
🌎 Remote
📈 Marketing
📆 Full-time
Apply now
22 applications
Posted on May 31, 2018

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