⭐ Featured Opportunity

Digital Ad Operations Manager

Nov 03

WHAT YOU'LL BE WORKING ON:

  • Tactical execution of Coinme’s digital marketing efforts, providing channel-level expertise across the digital marketing landscape.
  • Direct hands-on experience setting up and executing campaigns in-platform with a focus on acquisition (e.g. Facebook Ads Manager, Google AdWords, Apple and Google App Stores, Reddit, Snapchat) strongly preferred
  • Ensure projects are on track, accurate event & conversion data is reliably captured and provides the necessary insight to inform marketing strategies. Ability to troubleshoot problems with the tagging/tracking technology used in implemented projects.
  • Structure ongoing tests to measure program impact and effectiveness of creative, segmentation and channel. Synthesize learnings into actionable insights to shape plans and report best practices.
  • Drive improved performance through ad hoc analysis to assess how we can improve performance on a weekly basis
  • Experiment with different digital channels and campaigns to identify the best ROI opportunities for where the business should invest in order to acquire new customers.
  • Experience in lean, early-stage or growth-stage businesses within highly competitive verticals. The key here is being resourceful, adaptive, and comfortable with complexity and moving quickly from ideation to market launch.
  • Work directly with stakeholders, able to understand their concerns, use data visually to address them, and present the results to executives and non-executives that are both technical and non-technical, in a clear and concise manner.
  • A history of delivering “actionable insights” to stakeholders is required; Coinme is looking for marketers who want to go beyond tactics and reporting, generating actionable insights through the development of metrics, dashboards and deep dive analysis.


 WHAT WE'RE LOOKING FOR:

  • A performance marketer with 3 to 5 years of experience in digital acquisition marketing at an agency or high-growth startup.
  • BA/BS, analytical field preferred
  • Experience with direct to consumer mobile apps, event tracking, monitoring, and systems related to optimizing their performance, such as Branch.io, Adjust, Firebase, Google Tag Manager
  • Knowledgeable in web tracking technologies, related tracking platforms and upcoming trends in the space
  • Expertise in digital platforms and tools including Google Ads, Facebook Ads, Google and Apple app stores, Media Buying, Display, Retargeting, SEO/SEM, Google Analytics, SMS, Mobile Optimization. 
  • Experience with problem solving and analytical skills including: conducting qualitative and quantitative research, analyzing data, data visualization, developing hypotheses, synthesizing insights & recommendations
  • A firm believer in efficiency and rapid experimentation – with targeted strategy and rapid experimentation, you can rapidly scale marketing with a lean budget
  • Experienced with creative testing, A/B and multivariate testing, and optimizing campaigns and user funnels
  • Providing key data-driven insights that enable new opportunities and innovation on behalf of the business units.
  • Drafting, modeling and managing ad budgets to meet growth goals.

LOCATION

Coinme is a remote-first work workplace and will hire candidates for this role based anywhere in the US and Canada. However, most of the Coinme team/key stakeholders are based on the West Coast and operate mainly in the PST time zone. Applying candidates should be comfortable working within that time zone.

Why You’ll Want to Work Here:
  • 100% Coinme-paid health insurance options for employees and dependents
  • 100% covered Employee Assistance Program
  • Paid Parental Leave
  • Generous time off
  • 401k with up to 4% vested match
  • Professional development reimbursement
  • Stock Options
  • Paid Volunteer Hours
  • Diverse offering of supplemental insurances
  • 100% Remote Optional
If this sounds exciting, we'd love to hear from you! Not sure if you're a perfect fit? Reach out anyway. We're looking for awesome individuals, not people who perfectly match a job posting.
 
Coinme employees are the brightest and most talented in our field and are our greatest asset. We strive to create a diverse and inclusive culture where the thoughts and ideas of all Coinme employees are valued, appreciated, and respected. Coinme recognizes that embracing a diverse workforce brings different backgrounds, skills, and perspectives that help our company thrive and grow. 
 
Coinme is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.

Listed in: Crypto Jobs, .

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Digital Ad Operations Manager at Coinme: FAQ

Is the Digital Ad Operations Manager role at Coinme remote?

Yes — Coinme is hiring this Digital Ad Operations Manager as a remote role. You can apply from anywhere unless the listing specifies a region.

Is the Digital Ad Operations Manager role at Coinme full-time or contract?

Coinme is hiring this Digital Ad Operations Manager as a full time position.

How do I apply for the Digital Ad Operations Manager role at Coinme?

You can apply for the Digital Ad Operations Manager role at Coinme directly on this page using the Apply button. Remote candidates are welcome. Applications submitted through CryptoJobsList reach the employer directly.

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