Marketing Manager

At Babylons, we are passionate about the decentralized economies, virtual worlds, online presence and our digital lives that inspire real life adventures with like-minded people surrounding us from all over the world. Do you share this passion and want to help encourage others to step outside and go on an adventure? If so, Babylons team is seeking a Marketing Manager to serve as a player advocate capable of building top quality marketing and community engagement programs. We are looking for someone who is hardworking with proven communication and written skills and experience scaling a brand’s presence online. To achieve this, you will be responsible for streamlining our internal marketing workflows while working closely with our leadership team, designers, community managers and content writers where you will ensure seamless execution of creator content programs.

If you have an understanding of creator industry dynamics and economics including creator programs, emerging content formats and the online art space, we offer the opportunity to shape the future of Babylons in the face of ambitious growth plans. You will also contribute to the creation of intuitive, community-first campaigns and engagement plans to support various feature launches, events and social impact activities by coordinating community managers. In this role, you will be reporting to the founding team to create, manage and execute marketing strategies for the Babylons DAO/Ecosystem focused on primarily creator/collector communities and investor communities in $BABI token as well. The person fulfilling this role should be ready to make an immediate impact developing and managing our marketing communications strategy and building a marketing team.

Responsibilities

• Leverage your extensive professional network to help negotiate agreements with corporate partners to build a culturally diverse community and configure marketing strategies accordingly.

• Measure, monitor and build detailed qualitative and quantitative sentiment reports identifying trends and opportunities for improvement.

• Help to set a high level strategic vision for content on the marketplace and across multiple verticals.

• Lead development of cross channel marketing campaigns and engagement plans for NFT launches, auctions, new feature roll outs, and events and report on their performances.

• Cross the early adopter chasm to mainstream engagement through various tactics.

• Build a marketing team and empower them to grow Babylons brand, community and ecosystem.

• Manage marketing/growth campaigns calendar, budgets and general PR with major announcements, conferences, podcasts, AMA’s and other opportunities to achieve key results as set on quarterly and annual basis with a specific focus on community growth.

• Plan and manage campaign execution with cross-functional colleagues, internal creative team, external agencies, partners and community content creators.

• Ensure all product marketing materials align with brand positioning and tone of voice (website, blog, social media, community channels etc.)

  Qualifications

• Expertise in planning and executing inbound and outbound marketing strategies.

• A minimum of 7 years’ Senior Management experience with enhancing brand communications, community and social media management, preferably in blockchain space.

• A proven track record of building an effective marketing team, team engagement and management.

• A growth hacker mindset with high level quantitative skills and ability to comfortably use analysis software for key metrics and progress reports.

• In depth knowledge and understanding of DeFi, NFTs, Crypto Twitter and blockchain space in general.

• Outstanding written and verbal communication as well as editorial skills.

• Ability to engage and onboard support from influencers of several targeted audiences.

• Experience with maximizing impact of PR and news stories.

• Able to occasionally work independently and atypical hours when needed.

• High attention to detail, excellent time management and organizational skills.

• Strong familiarity with NFTs, NFT platforms and NFT communities.

• Experience working with agencies and partner networks to execute campaigns through various channels

• Experience with strategic goals of traditional and new media landscapes.

• Both personal and professional marketing lead experience working in gaming, cryptocurrency, arts and technology companies is a plus, especially in DAOs or well established international organizations (Fortune500, Silicon Valley, etc.)

• Strong passion for creating a disruptive and revolutionary platform for the art space and the creator ecosystem as a whole.

  Benefits

• Experience a proactive, fast-paced and innovative business culture

• Work together with tailor-made team and renowned names in the blockchain space

• Have the opportunity to make strategic decisions and lead the company in right directions, hence driving profits and benefiting from the added-value

• Advantage company resources and network as needed on your behalf.

• Possibility to work extremely flexible hours and from anywhere in the world

• A competitive salary package and flexible vacation policy!

• Depending on the performance and success metrics, token options are available as well.

• Build a strong career on the frontier of digital transformation of economics, arts and technology.