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Australia

Sydney

Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.About the Role
We are looking for a Senior Marketing Manager to lead brand-led growth for Binance Australia. This role sits at the intersection of brand strategy, integrated campaigns, and localized execution, ensuring Binance’s global brand is translated into a trusted, culturally relevant presence in the Australian market.You will own brand consistency, narrative, and campaign excellence, while working closely with global marketing, product, PR, compliance, and local partners. This is a senior, hands-on role requiring strong judgment, structure, and maturity in a regulated financial environment.<h3>Key Responsibilities</h3><ul><li>Brand Strategy & Positioning</li><li>Own and evolve Binance Australia’s brand strategy, ensuring alignment with global brand standards while localizing for the Australian market</li><li>Translate complex crypto concepts into clear, credible, and consumer-friendly messaging</li><li>Act as brand guardian across all channels (ATL, BTL, digital, partnerships, community, events, content)</li><li>Integrated Marketing Campaigns</li><li>Lead end-to-end planning and execution of integrated campaigns (brand, product, education, partnerships)</li><li>Develop campaign narratives, creative briefs, and go-to-market plans across paid, owned, and earned channels</li><li>Ensure campaigns balance brand building + measurable growth outcomes</li><li>Local Market Leadership</li><li>Be the key marketing lead for Australia, with strong understanding of local consumer behavior, media landscape, and cultural nuances</li><li>Partner with PR, legal, and compliance teams to ensure messaging is accurate, responsible, and regulator-ready</li><li>Manage local agencies and creative partners (media, creative, production)</li><li>Stakeholder & Cross-Functional Collaboration</li><li>Work closely with global marketing, regional leadership, product, and comms teams</li><li>Clearly articulate local needs and feedback to global stakeholders</li><li>Collaborate with partnerships and community teams to amplify brand presence</li><li>Performance & Brand Health</li><li>Track and report on brand health metrics (awareness, consideration, trust) alongside campaign KPIs</li><li>Use insights to refine messaging, channels, and investment strategy</li><li>Balance long-term brand equity with short-term performance goals</li></ul><h3>Requirements</h3><ul><li>8–12+ years of marketing experience, ideally in financial services, fintech, crypto, technology, or regulated industries</li><li>Proven track record in brand marketing and integrated campaigns, not just performance marketing</li><li>Experience working with global brands and adapting them for local markets</li><li>Strong agency management experience (creative, media, PR)</li><li>Excellent brand judgment – understands tone, narrative, and long-term equity</li><li>Strong strategic thinking with the ability to structure complex problems clearly</li><li>Comfortable owning messaging in sensitive or regulated contexts</li><li>Execution & LeadershipHighly self-motivated, structured, and execution-oriented</li><li>Able to operate independently while aligning with global frameworks</li><li>Strong communication skills – confident presenting to senior stakeholders</li></ul>Why Binance• Shape the future with the world’s leading blockchain ecosystem• Collaborate with world-class talent in a user-centric global organization with a flat structure• Tackle unique, fast-paced projects with autonomy in an innovative environment• Thrive in a results-driven workplace with opportunities for career growth and continuous learning• Competitive salary and company benefits• Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.By submitting a job application, you confirm that you have read and agree to our <a href="https://www.binance.com/en/candidate/privacy/notice" rel="noopener noreferrer nofollow ugc" target="_blank">Candidate Privacy Notice</a>.We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

Senior Brand&Growth Manager-ANZ

Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.<h3>Responsibilities</h3><ul><li>Define and execute card business strategy, supporting the launch and expansion of virtual cards, physical cards and wallet products across multiple markets.</li><li>Lead end-to-end card program launches, working closely with Product, Compliance, Risk, Engineering and external partners to ensure successful delivery.</li><li>Manage relationships with issuers, processors, BIN sponsors, card manufacturers and wallet partners to support business growth and operational excellence.</li><li>Coordinate digital wallet integrations including Apple Pay, Google Pay and other regional wallet solutions.</li><li>Manage physical card operations including vendor onboarding, card production, fulfillment and logistics.</li><li>Negotiate commercial agreements and pricing structures with partners and vendors to achieve competitive commercial terms.</li><li>Develop scalable SOPs and operational processes to improve launch efficiency and user experience.</li><li>Monitor business and operational performance, identify bottlenecks and drive continuous improvements through data analysis.</li></ul><h3>Requirements</h3><ul><li>5+ years of experience in cards, payments or fintech industries.</li><li>Proven experience launching or operating card programs, including virtual cards and/or physical cards.</li><li>Experience participating in or leading 0-to-1 card program launches, including cross-functional coordination and partner management.</li><li>Familiarity with card ecosystem and industry standards.</li><li>Experience working with one or more of digital wallet, Physical card manufacturers, Issuers or BIN sponsors, Card processors, Payment or fintech partners.</li><li>Prior experience in Visa, Mastercard, fintech issuers, processor companies or crypto payment companies is a plus.</li></ul><h3>Preferred Qualifications</h3><ul><li>Experience supporting Apple Pay or Google Pay integrations.</li><li>Experience launching cards across multiple geographies.</li><li>Experience with physical card production and vendor management.</li><li>Experience in crypto, fintech or global payments companies.</li></ul>Why Binance• Shape the future with the world’s leading blockchain ecosystem• Collaborate with world-class talent in a user-centric global organization with a flat structure• Tackle unique, fast-paced projects with autonomy in an innovative environment• Thrive in a results-driven workplace with opportunities for career growth and continuous learning• Competitive salary and company benefits• Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.By submitting a job application, you confirm that you have read and agree to our <a href="https://www.binance.com/en/candidate/privacy/notice" rel="noopener noreferrer nofollow ugc" target="_blank">Candidate Privacy Notice</a>.We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

Manager, Card Business Development & Operations

Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.
Role OverviewWe are looking for a hands-on, entrepreneurial Marketing Manager to lead events and community growth in Australia.This role is critical in rebuilding brand trust, local presence, and grassroots engagement for Binance in Australia. You will design and execute high-impact, compliant, and culturally relevant experiences that bring the brand closer to users — from intimate community meetups to large-scale activations.You are someone who understands that in today’s environment, community = credibility, and every touchpoint matters.<h3>Responsibilities:</h3>Event Strategy & Execution<ul><li>Plan and execute end-to-end events:<ul><li>Community meetups</li><li>Educational workshops (Crypto 101, investing basics)</li><li>Partner activations</li><li>Pop-ups / experiential campaigns</li></ul></li><li>Own the full lifecycle: concept → vendor sourcing → execution → post-event reporting</li><li>Ensure all events are fully compliant with local regulations and internal policies</li><li>Develop “low-hype, high-trust” event formats aligned with current market sensitivity</li></ul>Community Building & Engagement<ul><li>Build and nurture a loyal local community (online + offline)</li><li>Identify and manage key community leaders / micro-KOLs</li><li>Create programs that encourage organic advocacy (not just incentives)</li><li>Own local channels (Telegram, Discord, meetups) with a strong brand voice and consistency</li></ul>Brand & Reputation Rebuild (Critical)<ul><li>Translate global brand into locally relevant, trust-driven messaging</li><li>Lead initiatives that position Binance as:<ul><li>Responsible</li><li>Compliant</li><li>User-first</li></ul></li><li>Partner with PR to ensure alignment between events, messaging, and media narrative</li></ul>4. Partnerships & Local Collaborations<ul><li>Identify and execute partnerships with:<ul><li>Universities</li><li>Web3 communities</li><li>Finance / investment groups</li><li>Lifestyle / culture spaces (cafés, co-working, etc.)</li></ul></li><li>Build credible local alliances to strengthen brand perception</li></ul>Performance Tracking & Optimization<ul><li>Track key metrics:<ul><li>Event attendance & conversion (KYC, activation)</li><li>Community growth & engagement</li><li>Cost per acquisition (where applicable)</li></ul></li><li>Continuously refine formats based on what actually works locally</li></ul><h3>Requirements:</h3>Experience<ul><li>4–7+ years in events, community, or brand marketing</li><li>Experience in Australia market is a must</li><li>Background in crypto, fintech, or startup environment preferred</li><li>Proven track record of executing high-quality, well-attended events</li></ul>Skills & Mindset<ul><li>Execution-first: You get things done, not just plan</li><li>Strong understanding of Australian culture and audience behavior</li><li>Ability to operate in a highly regulated, sensitive environment</li><li>Excellent stakeholder management (agencies, vendors, partners)</li><li>Comfortable working in a lean / rebuilding team setup</li></ul>Personality Fit (Important)<ul><li>Grounded, practical, and not hype-driven</li><li>High ownership — acts like a local market owner</li><li>Strong judgment on what not to do (especially in current climate)</li><li>Able to balance global brand vs local nuance</li></ul>Why Binance• Shape the future with the world’s leading blockchain ecosystem• Collaborate with world-class talent in a user-centric global organization with a flat structure• Tackle unique, fast-paced projects with autonomy in an innovative environment• Thrive in a results-driven workplace with opportunities for career growth and continuous learning• Competitive salary and company benefits• Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.By submitting a job application, you confirm that you have read and agree to our <a href="https://www.binance.com/en/candidate/privacy/notice" rel="noopener noreferrer nofollow ugc" target="_blank">Candidate Privacy Notice</a>.We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

Marketing Manager – Events & Community (Australia)

Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.
Role OverviewWe are looking for a data-driven and commercially minded Growth Manager to drive user acquisition, activation, and retention for Binance in Australia.This role goes beyond performance marketing — it is about building sustainable, compliant growth engines in a market where trust, regulation, and user education are critical.You will own the end-to-end growth funnel, from first touch to active trader, while balancing efficiency, brand, and regulatory constraints.<h3>Responsibilities:</h3>Own the Full Growth Funnel<ul><li>Drive performance across:<ul><li>Acquisition (new users)</li><li>Activation (KYC → first trade)</li><li>Retention (repeat usage)</li></ul></li><li>Identify drop-offs and optimize conversion at every stage</li><li>Build and continuously refine AU-specific growth playbooks</li></ul>Performance Marketing & Channel Optimization<ul><li>Manage and optimize key channels:<ul><li>Paid media (Google, Meta, programmatic)</li><li>Affiliates & referral programs</li><li>SEO / landing page optimization</li></ul></li><li>Work closely with global teams to adapt strategies to AU constraints</li><li>Focus on quality users, not just volume</li></ul>Campaign Strategy (Compliance-First)<ul><li>Design campaigns that drive growth while staying within:<ul><li>Regulatory requirements</li><li>Internal compliance guidelines</li></ul></li><li>Shift away from “hype-led” campaigns → value-led, education-driven growth</li><li>Develop localized messaging that builds trust and credibility</li></ul>Data, Insights & Experimentation<ul><li>Own key growth metrics:<ul><li>CAC</li><li>Conversion rates (KYC, first trade)</li><li>Retention / activity rates</li></ul></li><li>Run structured experiments (A/B testing, funnel optimization)</li><li>Translate data into clear, actionable insights</li></ul>Product & Cross-Functional Collaboration<ul><li>Work closely with:<ul><li>Product teams (UX, onboarding flows)</li><li>PR & brand (message alignment)</li><li>Community & events (offline → online conversion)</li></ul></li><li>Ensure growth efforts are fully integrated, not siloed</li></ul>Local Market Intelligence<ul><li>Develop deep understanding of:<ul><li>Australian user behavior</li><li>Competitive landscape (local exchanges, fintech apps)</li><li>Banking/payment constraints</li></ul></li><li>Be the local voice of the user in growth decisions</li></ul><h3>Requirements:</h3>Experience<ul><li>4–7+ years in growth, performance marketing, or product marketing</li><li>Strong experience in Australia market</li><li>Experience in crypto, fintech, or high-growth tech companies preferred</li><li>Proven ability to manage full-funnel growth, not just top-of-funnel</li></ul>Skills<ul><li>Strong analytical skills (comfortable with data, dashboards, attribution)</li><li>Hands-on experience with paid media & growth tools</li><li>Understanding of conversion optimization & user psychology</li><li>Ability to balance short-term performance vs long-term brand</li></ul>Mindset (Critical for AU Market)<ul><li>Pragmatic, not hype-driven</li><li>Thinks in systems and scalable growth loops</li><li>Strong judgment in a regulated / sensitive environment</li><li>Comfortable operating with constraints and ambiguity</li><li>High ownership — acts like a business owner, not a channel manager</li></ul>Why Binance• Shape the future with the world’s leading blockchain ecosystem• Collaborate with world-class talent in a user-centric global organization with a flat structure• Tackle unique, fast-paced projects with autonomy in an innovative environment• Thrive in a results-driven workplace with opportunities for career growth and continuous learning• Competitive salary and company benefits• Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.By submitting a job application, you confirm that you have read and agree to our <a href="https://www.binance.com/en/candidate/privacy/notice" rel="noopener noreferrer nofollow ugc" target="_blank">Candidate Privacy Notice</a>.We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

Growth Manager (Australia)

Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.<h3>Responsibilities</h3><ul><li>Own the month-end close process and deliver accurate, timely financial reports</li><li>Build and maintain internal controls that protect our assets and keep us compliant</li><li>Prepare Budgets and assist with forecasting and planning to support strategic decision-making and ensure alignment with overall business objectives</li><li>Liaise regularly with Country General Manager and team leads to coordinate initiatives and share insights</li><li>Coordinate statutory audits and work hand-in-hand with external auditors</li><li>Ensure all tax filings and regulatory requirements are met on time</li><li>Spot opportunities to streamline and improve finance processes, including leveraging AI tools</li><li>Stay on top of changes in financial regulations and keep us ahead of the curve</li></ul><h3>Requirements</h3><ul><li>Bachelor’s degree in Accounting, Finance, or similar (CPA or equivalent is a big plus)</li><li>At least 6-8 years’ experience in accounting or finance, especially with month-end close, controls, and reporting</li><li>Solid understanding of GAAP, IFRS, and other accounting standards</li><li>Comfortable with accounting software and ERP systems</li><li>Strong analytical skills and a keen eye for detail</li><li>Proactive, hands-on, and able to work both independently and with a team</li><li>Great communicator who can collaborate across departments</li><li>Thrives in a fast-moving environment and adapts well to change</li></ul>Why Binance• Shape the future with the world’s leading blockchain ecosystem• Collaborate with world-class talent in a user-centric global organization with a flat structure• Tackle unique, fast-paced projects with autonomy in an innovative environment• Thrive in a results-driven workplace with opportunities for career growth and continuous learning• Competitive salary and company benefits• Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.By submitting a job application, you confirm that you have read and agree to our <a href="https://www.binance.com/en/candidate/privacy/notice" rel="noopener noreferrer nofollow ugc" target="_blank">Candidate Privacy Notice</a>.We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

Finance Manager (12-Month Contract)

3 link clicks.

eToro

The Risk and Compliance Manager reports to the Head of Risk and Compliance (HRC) and is responsible for assisting across risk and compliance matters across eToro’s Australian entities, including AFSL obligations and, where relevant, the Spaceship Super offering. The team covers product disclosure, marketing compliance, complaints handling, risk and control reviews, staff training, and special projects including new product development, data analysis, auditing, and remediation plan development for control failures.

Risk and Compliance Manager (12 Month Fixed Term Contract)

Sydney, Australia

Web3 Manager jobs in Sydney, AustraliaeToro and other crypto companies

Browse 1+ Web3 Manager jobs in Sydney, Australia at eToro. Apply now! Updated October 2026

Job Title	Company Name	Location	Tags
Risk and Compliance Manager (12 Month Fixed Term Contract)	eToro	📍 Sydney, Australia	ManagerComplianceFull TimeWeb3
Past and filled jobs:
Senior Brand&Growth Manager-ANZ	Binance	📍 Sydney, Australia · 1 other location	MarketingManagerFull TimeRemote
Manager, Card Business Development & Operations	Binance	📍 Sydney, Australia · 13 other locations	Business DevelopmentOperationsFinanceFull Time
Marketing Manager – Events & Community (Australia)	Binance	📍 Sydney, Australia · 2 other locations	Full TimeMarketingNon TechCommunity
Growth Manager (Australia)	Binance	📍 Sydney, Australia · 2 other locations	ManagerMarketingFinanceDeFi
Finance Manager (12-Month Contract)	Binance	📍 Sydney, Australia · 3 other locations	Web3ResearchTradingExchange

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Risk and Compliance Manager (12 Month Fixed Term Contract)

eToro

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