Award-winning Chief Marketing Officer / executive with 28 years experience with startups and Fortune 500 brands: Adobe, Apple, IBM, Motorola, HP, Disney, Sony, Siemens, Microsoft, Ogilvy & Mather, Buena Vista Pictures, Fox Home Entertainment, IDC/IDG Canada.
Fintech and Blockchain experience includes Director of Marketing, Advisor to 6 blockchain firms, and raised $35 MM USD for NYC-based crypto exchange trading platform. Head of Customer Success at QRC (Regtech) and STO Expert / Analyst and contributor for ICO Bench. Extensive blockchain industry relationships including investors (3000+ family offices, 42,000 blockchain investors: retail, institutional, VCs, Funds, p/e).
CMO for BitCover (blockchain insurance and structured products). Extensive experience in IT, Entertainment, Health and Life Sciences, Industrial, Power Generation, Oil and Gas, Professional Services, Consumer Products/Retail.
Won 7 awards in past 4 years, for clients.
Have led teams between 15 and 50 to manage agencies and businesses: marketing strategy, segmentation, market research and analysis, pricing, distribution, process management, people management, promotions (digital, web, social media, public relations, events and tradeshows, sales/CRM, channel marketing, partnerships and alliances, customer success).
website: https://ww.alleong.ca linkedin profile: https://www.linkedin.com/in/alleong/