Head of Marketing

With 16 years of experience in digital, martech, and data in multiple industries, I have a proven track record of driving successful transformation projects and achieving outstanding results. Notable accomplishments include: Leading the regional digital/e-commerce strategy for Accorhotels Group, resulting in a 2500% ROAS and +6.5M HKD revenue increase in Hong Kong and +90000 room nights and +7% revenue per room in Japan Growing a media agency to 1.5M USD in annual turnover and managing a media spend budget of around 12M USD per annum Start from scratch the Revenue & Digital Dept at RedBox Storage by setting pricing methodology, building data ...