Crypto & Web3 Jobs in Sofia, Bulgaria

Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.

Responsibilities

• Define and execute the global card business roadmap, including virtual cards, physical cards and digital wallet integrations.

• Lead end-to-end launch and scaling of card programs across multiple markets, coordinating with internal teams and external partners.

• Own relationships with issuers, BIN sponsors, processors, card manufacturers, and ecosystem partners to ensure smooth delivery and continuous optimization.

• Lead integration and launch of digital wallets including Apple Pay, Google Pay and other regional wallet providers, driving certification, testing, tokenization and go-live readiness.

• Manage physical card supply chain and vendor ecosystem, including card manufacturers, fulfillment providers and logistics partners.

• Negotiate commercial agreements and pricing structures with payment partners, card vendors and financial institutions to achieve the best business outcome.

• Build launch SOPs, operational processes and escalation mechanisms to ensure scalable operations globally.

• Drive GTM strategy together with Product, Growth and Regional teams to improve card adoption, transaction volume and user engagement.

• Monitor business performance, identify operational bottlenecks and propose solutions through data-driven analysis.

Requirements

• 7+ years of experience in cards, payments or fintech industries.

• Proven experience launching and operating global card programs, including virtual cards and physical cards.

• Hands-on experience delivering 0-to-1 Apple Pay and/or Google Pay integrations.

• Deep understanding of the card ecosystem.

• Experience working directly with Card Payment Industry Players (e.g. Physical card manufacturers, Issuers and BIN sponsors, Card processors, Wallet provider)

• Prior experience at Visa, Mastercard, issuer processors, or leading fintech card issuers is highly preferred.

Preferred Qualifications

• Experience launching card programs across multiple geographies

• Experience with regulated financial products and cross-border payments.

• Experience working in high-growth fintech or crypto companies.

• Comfortable operating in ambiguity and building processes from scratch.

Why Binance• Shape the future with the world’s leading blockchain ecosystem• Collaborate with world-class talent in a user-centric global organization with a flat structure• Tackle unique, fast-paced projects with autonomy in an innovative environment• Thrive in a results-driven workplace with opportunities for career growth and continuous learning• Competitive salary and company benefits• Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.By submitting a job application, you confirm that you have read and agree to our Candidate Privacy Notice.We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.