Join the leading Crypto Brand in the Philippines!Who we areWe are one of the earliest and largest crypto platforms in Southeast Asia offering exchange and wallet services to our users. Our product lineup also includes electronic payment service and e-wallet. Through our wallet, users can send money to anyone, pay for bills, shop online at over 100,000 merchants, receive money transfers from 200+ countries even without a bank account, and of course view and purchase cryptocurrencies.Job Responsibilities:- In partnership with the Head of Marketing, the Digital Marketing Manager will put together the brand’s overall digital marketing strategy covering the following areas:- Design a framework for an integrated digital marketing strategy (to include Search Engine Optimization, Digital Ad Spend and Optimization, EDM/SMS, Mobile Marketing/ App Store Optimization, Push & In App Notifications among other digital marketing and advertising channels)- Drive usage and sign ups in line with business goals- Implement conversion tracking methods- Anchor campaign strategies on relevant and up to date customer insights. - Effective use of marketing analytics to assess impact of campaigns, plan upcoming initiatives and make strategic decisions. - Design, implement, monitor, and evaluate campaigns to drive customer activation, retention and increase overall customer lifetime value Qualifications/Skills:- Expertise in developing and implementing digital marketing campaigns and activations of new-to-market brands preferably in the FinTech industry- Proven experience in end-to-end management of conversion driven campaigns- Strong communication skills- Creative and out of the box thinker- Knowledge of how to use Meta Business Suite/Ads Manager or similar third-party platforms, AppsFlyer (or other attribution or performance marketing platforms), and rewards and loyalty platforms preferred- Agile. Must always be on top of what is new and trending in digital marketing and have the capability to quickly act on how to leverage these trends- Data Driven. Must have the ability to track all digital marketing campaigns based on KPIs and business objectives and own the data related to digital marketing initiativesJoin the Coins Team Now!Meaningful Collaborations - The successful candidate will work cross-functionally with other relevant teams to carry out implementations that will improve and create an impact on customer experience.Scalable Growth - Be part of a fast-growing organization with the vision to expand its territories outside APAC which will provide opportunities for career advancement.A Space For Bright Ideas - Let your bright ideas be converted into meaningful changes! Coins culture welcomes new ideas backed up by data to create an impact.
Listed in: Web3 Jobs, Marketing Crypto Jobs, Exchange Web3 Jobs, Manager Web3 Jobs, Data Web3 Jobs, Full Time Crypto Jobs.
Digital Marketing Manager at Coins.ph: FAQ
Where is the Digital Marketing Manager role at Coins.ph based?
The Digital Marketing Manager role at Coins.ph is based in Taguig, National Capital Region. Check the job description for any remote or hybrid options.
What skills are required for the Digital Marketing Manager role at Coins.ph?
This Digital Marketing Manager role is associated with the following skills and technologies:
- Marketing
- Exchange
- Manager
- Data
- Full Time
Read the full job description above for the complete list of requirements.
Is the Digital Marketing Manager role at Coins.ph full-time or contract?
Coins.ph is hiring this Digital Marketing Manager as a full time position.
How do I apply for the Digital Marketing Manager role at Coins.ph?
You can apply for the Digital Marketing Manager role at Coins.ph directly on this page using the Apply button. Taguig, National Capital Region candidates are welcome. Applications submitted through CryptoJobsList reach the employer directly.