Content Writer / Producer
atBracket Labs Group Inc.
Bracket Labs builds leveraged structured products for DeFi with simple interfaces and innovative, adaptive pricing to vastly improve usability. Bracket Labs has launched BracketX.fi, a platform that helps traders quickly take advantage of volatility in both sideways and trending market conditions. Bracket Labs is backed by top crypto exchanges, VCs, and angel investors.
- Research, conceptualize, and create engaging written content, including blog posts, articles, whitepapers, tutorials, and social media posts, focused on various topics related to decentralized finance (DeFi). Manage other media production like videos and help content.
- Simplify complex DeFi concepts and explain them in a clear and concise manner for readers with varying levels of familiarity with blockchain technology and finance.
- Collaborate with the core team to develop and or execute content strategies that align with our company's objectives and target audience.
- Stay up to date with the latest developments and trends in the DeFi space, including emerging protocols, projects, and investment opportunities.
- Conduct thorough research to ensure the accuracy and credibility of the content, and appropriately cite all sources.
- Proofread and edit content to ensure clarity, consistency, and adherence to brand voice and style guidelines.
- Collaborate with designers, developers, and other team members to enhance the visual appeal and interactive elements of the content, such as infographics, videos, and interactive guides.
- Optimize content for search engines (SEO) to maximize organic reach and engagement.
- Engage with our community, respond to comments and inquiries on blog posts and social media platforms, and foster a positive and engaging environment.
- Monitor content performance, analyze key metrics, and provide insights and recommendations for continuous improvement.
- Stay informed about regulatory and compliance requirements related to DeFi, ensuring our content adheres to relevant guidelines and best practices.
- A command of the English language is required. Fluency in Mandarin is nice-to-have. A strong background in blockchain technology, cryptocurrencies, or finance is preferred.
- Proven experience as a content writer or key opinion leader, preferably in the blockchain, DeFi, or fintech industry.
- Excellent writing and editing skills, with the ability to adapt the tone and style for different target audiences.
- Deep understanding of DeFi concepts, blockchain technology, and the broader cryptocurrency ecosystem.
- Strong research skills, with the ability to gather information from various sources and distill complex topics into easily understandable content.
- Familiarity with SEO best practices and the ability to optimize content for search engines.
- Basic knowledge of HTML and content management systems (CMS) is a plus.
- Self-motivated and able to work independently, as well as collaborate effectively within a team.
- Detail-oriented with excellent organizational and time management skills.
- Passion for the DeFi space and a genuine interest in staying ahead of industry trends and developments.
Listed in: Web3 Jobs, Content Writer Crypto Jobs, Community Web3 Jobs, Marketing Web3 Jobs.
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