Product Marketing Manager

What The Role Entails

• Strategy creation and execution: Craft a comprehensive strategy for brand awareness, protocol adoption, and growth of the protocol’s core KPIs.
• Build the systems and process for detail oriented execution: Work with product, community, and BD to deliver on your strategy and campaigns in a detail oriented, time conscious, and competitive manner that drives results. Building the systems and processes along the way to most effectively execute.
• Data driven decision making: Analyze market trends, competitor activities, user behaviors, and community involvement to inform and optimize on your strategy.
• Budget management: Propose and own a marketing budget, including the strategic rationale for events, campaigns, and other resources. Delivering data driven reports on the ROI regularly.
• Community and marketing advocacy: Be the advocate for community and marketing efforts on a product and organizational level. We want to grow a world class marketing and community team, help us deliver.

Requirements

• Self starter, willing to roll up their sleeves with any challenge
• At least 3 years experience as a PMM
• Run both scalable and scrappy campaigns across various channels
• Proven ability to turn data into creative action
• High EQ: promote a community culture of kindness, positivity, and inclusivity 
• Ability to use your depth of knowledge around DeFi, blockchain, and oracles and translate complex concepts to various audiences
• Expert in navigating Discord, Discourse and other forums, and Twitter. 
• Excellent written and verbal communication skills, multiple languages is of course an asset 
• Nice to have: wordsmithing and designing basic marketing content

Compensation and Benefits

• Pay packages include competitive salaries & meaningful token options. Salaries for this role range from $100-160k (USD), and your token allocation can grow with your voting rewards while you participate in the growing ecosystem.
• Will pay in stablecoins or fiat
• Philosophies for a culture that show we care: Take vacation when you need it, family care, training and development (just to name a few)100% remote, which means we encourage you to create the work environment that you thrive in
• At least two team wide offsites a year
• Studies have shown that women and people of colour are less likely to apply to jobs unless they meet every single qualification. Risk Labs, the employing entity, is an equal opportunity employer and is dedicated to diverse, inclusive, and authentic workplaces. So, if you’re excited about this role but your past experience doesn’t perfectly align- we encourage you to apply anyways. We value you taking the chance. Risk labs will not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.Our values:  1) We value each individual’s right to economic freedom. 2) We value openness, honesty, and directness. 3) We value integrity. 4) We value iterative learning. 5) We value taking smart risks. 6) We value creating an environment where everyone “does their best work”. 

Listed in: Crypto Jobs, Remote Crypto Jobs, Marketing Crypto Jobs, DeFi Crypto Jobs, Web3 Crypto Jobs.