Social Media Marketing Specialist
atApex Digital Solutions
Aug 16
A #Crypto focused Investment VC, helping cutting-edge #blockchain #startups accelerate their growth.
Job Description
We are seeking a dynamic and experienced Social Media Marketing Specialist with a strong background in the
WEB 3 industry. The ideal candidate will have a deep understanding of various crypto projects, excellent management skills, and a proven track record of successfully managing marketing teams and campaigns. The candidate should be adept at creating and executing comprehensive marketing strategies across different social media platforms, with a strong emphasis on Twitter and Discord. The role requires effective collaboration with Key Opinion Leaders (KOLs), creating engaging content, and driving brand visibility within the crypto community.
Key Responsibilities:
1. Strategy Development and Implementation:
Develop and execute a strategic social media marketing plan tailored to the crypto industry.
Create and manage monthly content calendars that align with project goals and milestones.
Stay updated with the latest trends, news, and developments in the crypto space to inform marketing strategies.
2. Team Management:
Lead and manage a marketing team, ensuring clear communication, defined roles, and efficient workflow.
Provide mentorship, guidance, and training to team members to enhance their skills and performance.
Foster a collaborative and innovative work environment to drive team cohesion and productivity.
3. Community Engagement:
Actively engage with the crypto community on social media platforms, responding to comments, messages, and inquiries.
Collaborate with community managers to facilitate discussions, answer questions, and address concerns.
4. Key Opinion Leader (KOL) Collaboration:
Identify and build relationships with influential figures in the crypto space, such as bloggers, YouTubers, and Twitter influencers.
Collaborate with KOLs to arrange partnerships, giveaways, and other promotional activities.
5. Content Creation and Distribution:
Generate high-quality, engaging, and relevant content for social media platforms, including Twitter and Discord.
Utilize multimedia elements such as images, videos, and infographics to enhance content effectiveness.
6. Analytics and Reporting:
Monitor and analyze the performance of social media campaigns using relevant analytics tools.
Provide regular reports on key performance indicators (KPIs) and make data-driven recommendations for optimizations.
7. Platform Expertise:
Leverage expertise in using Twitter and Discord for crypto marketing campaigns, focusing on best practices and emerging trends.
Stay informed about new projects, updates, and market trends to inform marketing strategies.
Qualifications and Experience:
- Bachelor's degree in Marketing, Business, Communications, or related field (Master's preferred).
- Proven experience (3+ years) in social media marketing, particularly within the cryptocurrency industry.
- Strong track record of managing marketing teams and successfully executing campaigns.
- Exceptional familiarity with Twitter and Discord, with a demonstrated ability to drive engagement and growth.
- In-depth knowledge of cryptocurrency projects, blockchain technology, and crypto market trends.
- Excellent written and verbal communication skills, with the ability to create compelling content.
- Strong analytical skills and experience using social media analytics tools.
- Ability to work in a fast-paced, dynamic environment and adapt to changes.
- Creativity and innovation to develop unique marketing strategies.
- Existing network of connections within the crypto and KOL communities is a plus.
Benefits of Being Part of Our Team
- Flexible Work Timings
- Paid Leaves After 6 Months Probation Period
- Performance-Based Bonus
- Learning Opportunity
- Innovative Work Environment
- Crypto Industry Exposure
- Career Progression
- Supportive Team Culture
- Innovative Projects
- Networking Opportunities
Join our team and take your career to the next level in an exciting and rapidly evolving industry. If you're passionate about crypto, marketing, and innovation, this is the perfect opportunity for you to make a meaningful impact while enjoying a range of valuable perks and benefits.
Listed in: Web3 Jobs, Marketing Crypto Jobs, Social Media Web3 Jobs, Discord Crypto Jobs, Web3 Web3 Jobs, Content Web3 Jobs.