Web3 Marketing Jobs in Ireland

Building the Future of Open Finance

Payward - the parent company behind Kraken, NinjaTrader, Breakout, xStocks, Payward Services and CF Benchmarks - has spent the last 15 years building one of the most modern and globally accessible financial infrastructure platforms in the industry, built to advance an open, global financial system.

Before you apply, we encourage you to explore our culture page to understand what drives us and how we work.

The team

Founded in 2011, Kraken is one of the world's longest-standing crypto platforms, trusted by over 10 million individuals and institutions across the globe. It offers spot trading, margin, futures, staking, and OTC services, with products built for both individual investors and institutional clients.

We’re looking for a world-class AI Video Editor who thrives at the intersection of creativity, performance marketing, and cutting-edge technology. This person will play a pivotal role in scaling Kraken’s global performance marketing engine by generating dozens of highly engaging video assets across 10+ languages and regions.

You’ll report directly to the Director of Performance Marketing and work closely with Growth & Performance Marketing, Creative, Content, and Affiliate teams to craft localized, platform-optimized videos for YouTube, Meta, Reddit, X, TikTok, Google UAC, Apple Search Ads, DSPs, CTV, and beyond.

This role requires deep mastery of both traditional editing software (Adobe suite) and advanced AI video tools (Google Veo 3, Runway, Pika, and other leading platforms). You’ll set the standard for how Kraken creates and scales video performance marketing content globally.

The opportunity

• Develop, edit, and produce 35+ performance marketing videos monthly, tailored to specific platforms, audiences, and languages.

• Collaborate with Growth Marketing, Affiliate, Brand, and Regional Marketing teams to ideate and execute localized campaigns.

• Own the end-to-end video production pipeline — from concept to post-production — leveraging both Adobe Creative Suite and the latest AI-powered video tools.

• Ensure brand consistency and compliance across all regions and platforms.

• Continuously test and optimize video creative based on data-driven performance insights.

• Build scalable video templates and workflows to support rapid localization and high-volume production.

• Stay ahead of the curve on AI editing advancements, generative tools, and creative best practices.

• Be scrappy and resourceful — always experimenting, finding faster/better ways to deliver content at scale.

• Act as a trailblazer within the team: eagerly learn and master new AI video technologies before anyone else, show what’s possible, and train others on tools and workflows they didn’t even know existed.

• Additional duties and responsibilities as assigned.

What you Bring:

• Expert-level proficiency with 5+ years experience in Adobe Creative Suite (Premiere Pro, After Effects, Photoshop, Audition).

• Deep hands-on experience with AI-powered video editors (Google Veo 3, Runway, Pika, Synthesia, etc.).

• Strong understanding of performance marketing creative — especially for short-form, social-first video ads.

• Ability to produce videos across multiple formats, languages, and regions at high velocity.

• Self-driven and motivated to constantly explore, learn, and experiment with emerging tech.

• Strong creative instincts backed by data-driven iteration and A/B testing.

• Skilled at storytelling through motion, audio, and design, with sharp attention to detail.

• Comfortable collaborating with stakeholders across growth, brand, affiliate, and regional teams.

• Thrives in a fast-paced, global remote environment.

• Passion for crypto, Web3, and the future of finance — with a drive to help accelerate global adoption.

Nice to haves

• Experience with 3D and motion graphics (Cinema 4D, Blender, Unreal).

• Experience with CTV and long-form ad creative.

• Familiarity with sound design, voiceover AI, and localization workflows.

• Experience working on affiliate and partner-driven performance campaigns.

Unless a specific application deadline is stated in the job posting, applications are accepted on an ongoing basis.

Please note, applicants are permitted to redact or remove information on their resume that identifies age, date of birth, or dates of attendance at or graduation from an educational institution.

We consider qualified applicants with criminal histories for employment on our team, assessing candidates in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance.

Payward is powered by people from around the world and we celebrate the diverse talents, backgrounds, contributions, and unique perspectives that everyone brings to the table. We hire based on merit, seeking out people with the right abilities, knowledge, and skills for the job. We encourage you to apply for roles where you don't fully meet the listed requirements, especially if you're passionate or knowledgeable about crypto.

We may ask candidates to complete job-related skills or work-style assessments as part of our hiring process. These assessments evaluate competencies relevant to the role and are applied consistently across candidates for similar positions. Results are considered alongside experience and interviews, and are not the sole basis for any employment decision.

As an equal opportunity employer, we don't tolerate discrimination or harassment of any kind, whether based on race, ethnicity, age, gender identity, citizenship, religion, sexual orientation, disability, pregnancy, veteran status, or any other protected characteristic as outlined by federal, state, or local laws.

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