One of the fastest-growing and most trusted companies in blockchain security, CertiK is a true market leader. To date, CertiK has worked with over 3,200 Enterprise clients, secured over $310 billion worth of digital assets, and has detected over 60,000 vulnerabilities in blockchain code. Our clients include leading projects such as Aave, Polygon, Binance Smart Chain, Terra, Yearn, and Chiliz. Â Investors = Insight Partners, Sequoia, Tiger Global, Coatue Management, Lightspeed, Advent International, SoftBank, Hillhouse Capital, Goldman Sachs, Coinbase Ventures, Binance, Shunwei Capital, IDG Capital, Wing, Legend Star, Danhua Capital and other investors.
Responsibilities
- Own the content marketing strategy, including writing blog content, general copy and bylines, as well as building security newsletters and media alerts.
- Perform content lifecycle strategy and evolution, including content planning, authoring, editing, testing, and improvement, personna to content mapping.
- Create content for developer and supporter communities for CertiK community channels.
- Create rich and engaging content to drive audience engagement growth, develop value positions, messaging, and storylines.
Requirements
- 3-5 years of relevant experience in content marketing
- Proven experience demonstrated through public examples of rich, and engaging content which has successfully exceeded expectations on KPIs.
- Amazing byline and copywriting skills that have cultivated followers of the brand.
- Experience creating/editing video content using creative tools like Adobe After Effects, Movie Premiere pro, and Animate.
- Able to create content geared towards multiple personas, and at different parts of the marketing funnel.
- Able to turn around content with high quality at a fast pace.
- Self-starter, ability to lead innovative, entrepreneurial efforts and drive for excellence
- Creative, extreme attention to detail and highly organized.
- Able to function independently, as well as collaboratively with other team member
- Familiar with HubSpot and/or Salesforce for setting up content campaigns to generate leads.
- Familiarity with content and graphics editing tools like Adobe Creative Cloud (InDesign, illustrator, Photoshop).
- Familiarity with Blockchain, Crypto, NFT space a must.
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