Brand Reputation Analyst
atBinance
Pending publication
Founded by Changpeng Zhao (CZ) in 2017, Binance is currently the largest cryptocurrency exchange in terms of daily volume. Binance is the core global exchange. However, Binance operates separate exchanges in some countries such as the US, UK, Singapore, and Turkey due to regulatory reasons.
Since Binance has global operations, the exchange does a lot of hiring on a regular basis. Being a market leader, Binance Jobs also come with significant perks. Most of the jobs are remote, with flexible working hours. Binance also offers health insurance, the option to be paid in crypto, and programs to develop your skills.
If you're looking for Binance US Jobs, a wide range of them are also available most of the time. On average, the Binance Interview process lasts 2-4 weeks with 4 steps: Application Review, Interview, Offer, and finally Onboarding.
Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by over 250 million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.
Key Responsibilities:
- Monitor and analyze online conversations, media coverage, and social media mentions related to Binance and the cryptocurrency industry.
- Identify potential reputation risks and develop strategies to address and mitigate them.
- Prepare regular reports on brand sentiment, media coverage, and reputation metrics for internal stakeholders.
- Collaborate with the PR and communications team to develop and implement proactive reputation management strategies.
- Conduct competitive analysis to benchmark Binance’s brand reputation against industry peers.
- Engage with the community and respond to inquiries, comments, and feedback in a timely and professional manner.
- Stay up-to-date with industry trends, news, and best practices in reputation management and crisis communication.
Requirements:
- Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
- Proven experience in brand reputation management, public relations, or a similar role, preferably in the cryptocurrency or fintech industry.
- Strong analytical skills and the ability to interpret data to drive decision-making.
- Excellent communication and interpersonal skills.
- Ability to work under pressure and manage multiple tasks simultaneously.
- Proactive and strategic thinker with a keen eye for detail.
- Familiarity with reputation management tools and social media monitoring platforms.
Listed in: Cryptocurrency Jobs, Web3 Web3 Jobs, Research Web3 Jobs, Marketing Web3 Jobs, Trading Web3 Jobs, Analyst Web3 Jobs, Non Tech Crypto Jobs, Exchange Crypto Jobs, Social Media Web3 Jobs, Security Crypto Jobs, Community Crypto Jobs, Public Relations Web3 Jobs, Data Crypto Jobs, Finance Web3 Jobs, Full Time Crypto Jobs.