Crypto Social Media Manager (Capetown-Remote-Astra)
atToken Metrics
Oct 25
Token Metrics is a cryptocurrency investment research platform that’s driven by machine learning and artificial intelligence. The company was founded by Ian Balina in 2017 as he traded his way from $20,000 to more than $5 million, logging all his trades in a public-facing spreadsheet that drew more than a million unique visitors per month. Ian’s Moneyball-style approach to crypto investing now forms the basis of the Token Metrics platform, which now helps thousands of customers around the world profitably play the crypto markets.
Astra DAO is seeking a talented Social Media Manager to represent our company by building a social media presence for our brands. The Social Media Manager will be required to run advertising campaigns and drive engagement by creating high-quality original content. You should also engage influencers, manage our community by responding to comments, and oversee our customer service across all platforms.To be successful as a Social Media Manager, you should possess a wealth of pertinent marketing experience. Ultimately, a top-notch Social Media Manager should back their expertise by creating and sharing all relevant technical documents.
Responsibilities
- Running company social media advertising campaigns.
- Formulating high-quality novel written and visual content for each social media campaign.
- Building a social media presence by maintaining a solid online presence.
- Monitoring the company's brand on social media.
- Building brand awareness by engaging relevant influencers.
- Managing our online communities to ensure respectful and appropriate engagement.
- Responding to comments on each of our accounts.
- Overseeing customer service provided via social media.
- Analyzing data to determine whether social media campaigns have achieved their objectives.
- Coaching employees company-wide on content creation best practices.
Requirements
- Social Media Marketing experience.
- Experience developing social media strategies.
- Experience working with and developing a marketing plan.
- Ability to develop the right voice for each social media platform.
- Proven ability to build social media communities.
- Understanding of graphic design principles.
- Experience as a Brand Manager on social media.
- Ability to measure the success of campaigns.
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