Growth Operations Specialist - Turkey

Binance is the leading global blockchain ecosystem and cryptocurrency infrastructure provider whose suite of financial products includes the world’s largest digital-asset exchange. Our mission is to accelerate cryptocurrency adoption and increase the freedom of money.If you’re looking for a fast-paced, mission-driven organization where opportunities to learn and excel are endless, then Binance is the place for you.

Responsibilities

• Set-up, sustain and manage the Turkey fiat business, fiat local operations, product localisation.
• Review market trends and collect local users, communities feedbacks and competitors Insights to optimize our service offering.
• Explore collaboration opportunities with local fiat partners, blockchain/crypto communities, associations to expand fiat awareness in Turkey market.
• Share responsibility for improving operational processes - defining/improving, monitoring and reporting.
• Design and implement go to market strategies to boost fiat volume growth, facilitate content building and promotion strategies.
• Support and management documentation requests from senior management and ensure the timely execution and proper filing of documents.
• Cooperate with cross functional teams (OPs, marketing, business) in order to complete high-level assignments.
• Coordinate activities and communicate with external vendorsDeploy successful online and offline marketing campaigns from ideation to execution.
• Manage the marketing budget and ensure that all marketing material is in line with Binance’s brand identity.
• Monitor and evaluate the performance of marketing campaigns through data analysis and user feedback, and prepare analytical reports for internal presentation.
• Develop effective marketing and brand communication strategy and ultimately expand our digital footprint and brand awareness in Turkey.
• Contribute to other business development and strategic initiatives.

Requirements

• Demonstrated passion to explore new era for blockchain.
• Solid Understanding of Binance’s Products and Services, have strong understanding of cryptocurrency / blockchain-related terminologies and trends.
• Multi-skilled, fast-learner, problem solver, analytical, hard-working.
• Driven and strategic mindset with strong documentation and writing skills.
• Effective communicator, Native / fluent English & Turkish language skills, Chinese is extra.
• Be able to make market promotion and brand promotion through advertising, soft texts and PR activities, etc.
• Have hands-on experience with web analytics tools and digital marketing channels.
• Be able to turn creative ideas into effective advertising projects.

Working at Binance• Be a part of the world’s leading blockchain ecosystem that continues to grow and offers excellent career development opportunities• Work alongside diverse, world-class talent in an environment where learning and growth opportunities are endless• Tackle fast-paced, challenging and unique projects• Work in a truly global organization, with international teams and a flat organizational structure• Competitive salary and benefits• Balance life and work with flexible working hours and casual work attireLearn more about how Binancians embody the organization’s core values, creating a unified culture that enables collaboration, excellence, and growth. Apply today to be a part of the Web3 revolution! Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success. By submitting a job application, you confirm that you have read and agree to our Candidate Privacy Notice.