Job Description:
Spearhead our marketing efforts and play a pivotal role in shaping Veris Labs and its products (aka: Unlockd and maxAPY). Responsible for crafting a forward-thinking marketing strategy that aligns with our business objectives, enhances brand visibility, and drives market penetration.
Responsibilities:
- Develop a strategy for growth of the TVL of maxAPY, as well as open interest in Unlockd and adoption of its SDK by tokenization projects.
- Develop a strategy for the launch of the maxAPY and Unlockd tokens.
- Identify OKRs and KPIs to measure the success of the strategy.
- Determine budget allocation based on the goals and priorities for maxAPY and Unlockd.
- Build a team around you that caters to the needs of Veris Lab’s ventures.
- Execute our marketing and PR strategy to successfully achieve all OKRs and KPIs set.
- Establish a business intelligence framework to constantly measure and report the performance of our marketing and PR efforts in order to quickly iterate on ideas.
- Develop strategies for the launch of any new Veris Labs products.
Qualifications:
- Proven experience in a similar role in web3, preferably in DeFi or the RWA space.
- At least 5 years of experience in the Marketing field, preferably with a token launch
- Experience with digital marketing forms and native platforms such as Farcaster, Lens, Twitter, Discord and Telegram
- Content marketing experience using blogging tools and newsletters.
- Advanced understanding of public relations and brand management.
- Adept at data-driven decision-making and experienced in market research.
Why Join Us:
Join Veris Labs and be part of a team that's all about pushing the boundaries in DeFi. We offer competitive salaries, flexible working schedules, coworking spaces (depending on your location) and opportunities for growth and advancement! If you’re ready to innovate and make a real impact in a company that moves fast and keeps it creative by working on a variety of different DeFi products, this is the place for you.
Benefits:
💎 Token Incentives : We provide financial incentives through token allocation in our projects, Unlockd and MaxAPY (hopefully future initiatives we launch too!). This will be of course added to your contract so you can understand how the process of vesting and more works.
🖥️ Choose your own Workplace: You can work from anywhere in the world, provided it does not impact your performance in achieving goals and maintaining effective communication with our tech team.
🚀 Flexibility & Growth Opportunities: Being a fully remote position, we offer flexibility in your work schedule and opportunities for growth within our company.
⌨️ Learn with us: We are proud to see our employees grow and get better at what they like.
Listed in: Cryptocurrency Jobs, Remote Crypto Jobs, Web3 Crypto Jobs, Research Web3 Jobs, Marketing Web3 Jobs, Content Web3 Jobs, Director Crypto Jobs, Discord Crypto Jobs, DeFi Crypto Jobs, Public Relations Web3 Jobs, Contract Crypto Jobs, Data Crypto Jobs, Finance Web3 Jobs, Content Marketing Web3 Jobs, Full Time Web3 Jobs.
Director of Marketing at Veris Labs: FAQ
Is the Director of Marketing role at Veris Labs remote?
Yes — Veris Labs is hiring this Director of Marketing as a remote role. You can apply from anywhere unless the listing specifies a region.
What skills are required for the Director of Marketing role at Veris Labs?
This Director of Marketing role is associated with the following skills and technologies:
- Remote
- Web3
- Research
- Marketing
- Content
- Director
Read the full job description above for the complete list of requirements.
Is the Director of Marketing role at Veris Labs full-time or contract?
Veris Labs is hiring this Director of Marketing as a full time position.
How do I apply for the Director of Marketing role at Veris Labs?
You can apply for the Director of Marketing role at Veris Labs directly on this page using the Apply button. Remote candidates are welcome. Applications submitted through CryptoJobsList reach the employer directly.