Marketing Executive

Treehouse logoTreehouse

Jun 13

Treehouse provides DeFi users with live analytics and risk metrics of their digital assets. We are building a unified and user-friendly interface to help users successfully manage their portfolio in the ever-changing world of DeFi. We aim to be the gateway for all traders to effectively manage their DeFi risk across chains and are backed by some of the largest top global VCs.

Treehouse is looking for a Marketing Executive to coordinate our marketing efforts globally. Being at the forefront of financial innovation, the digital assets space is an extremely fast-paced, challenging and exciting field.

We are looking for a person who is forward-looking, creative, and data-driven, who dares to break boundaries. The candidate will have the opportunity to work across a variety of teams from Strategy to Product, Creative Design and Data teams to run branding, PR initiatives, social media, brand campaigns and should have a general understanding of the industry’s best practices. 

We welcome and encourage fresh graduates and candidates from other industries (Traditional Banking, FMCG, Agencies, Fintech and Tech) to apply!

Roles and Responsibilities

  • Develop or maintain a brand strategy, including style guidelines, brand guidelines, brand vision and value proposition for both the short and long term

  • Plan, execute and manage communications across our media channels

  • Assist with product development, pricing and new product launches

  • Work closely with product managers to develop and implement community engagement strategies

  • Manage the budget for advertising and promotional items

  • Conduct competitor and customer insights analysis

  • Create and manage our press kits


  • 0 - 4 years of marketing experience

  • Bachelor's degree in marketing or a related field

  • Knowledge of DeFi and blockchain space is a bonus

  • General knowledge of social media platforms. Such as Twitter, Reddit, Telegram and Discord

  • Proven experience overseeing ideas from inception to launch

  • Deep insights, analytics and digital marketing skills

  • Excellent communication skills

  • Ability to influence, inspire, and have open and sometimes, hard conversations

  • Ability to manage ambiguity and thrive in a highly dynamic environment

  • Eye for detail, resourcefulness, initiative and creativity

  • Understanding (non-executional) of Adobe Creative Suite (Illustrator, InDesign, Photoshop)

  • Basic knowledge of branding, layout, colour theory (aspects of branding design)

  • Self-motivation and driven, with a goal-oriented mindset

  • Ability to work under pressure and tight deadlines 

  • Fluency & proficiency in English (Both written and spoken)

Company Description

Treehouse is a digital assets data firm focused on institutional-grade portfolio, protocol and market analytics. With the goal of empowering the world to confidently navigate digital assets, we’re building Hyperion - the most powerful and actionable portfolio management and market intelligence application for digital assets trading. Treehouse is headquartered in Singapore and backed by leading traditional VC and Web3 firms such as Mirana Ventures, Lightspeed, MassMutual Ventures, Binance, LeadBlock Partners, Global Founders Capital, Jump Capital, Wintermute, GSR, senior executives from the SoftBank Vision Fund, and more.

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4,000 USD / month
142 applications