Community Manager - Otherlife
Job Location: Toronto, Canada
Job Type: Full-time, in-office
Otherlife by MoonPay is a creative agency specializing in web3 product strategy, design, development, and branding for the world's leading companies and brands including Arsenal Football Club, Coinbase, OpenSea, and Shopify. We are a team of passionate creators who are committed to designing and building innovative and impactful solutions for our clients in the web3 space. Our goal is to push the boundaries of what's possible with web3 technology, and we are always on the lookout for talented individuals who share our vision.
About the Position:
We are seeking an experienced Community Manager to join our social media team and foster meaningful connections with our online audiences. Reporting to the Director of Social Media, the Community Manager will play a key role in engaging with our agency's and clients' social media communities, responding to comments and messages, and building positive relationships with followers and customers. This role requires excellent communication skills, a strong understanding of social media platforms, and a proactive approach to community management. This person will have experience communicating with both traditional and web3 communities across all major social media platforms.
- Community Engagement:
- Actively engage with the social media audience by responding to comments, messages, and inquiries in a timely and professional manner.
- Foster a positive and inclusive community environment by promoting constructive discussions and addressing concerns with empathy and understanding.
- Follow proper brand principles and tones of voice for each messaging territory.
- Relationship Building:
- Build and maintain positive relationships with followers, customers, and social media influencers to enhance brand loyalty and advocacy.
- Monitor and track sentiment and feedback from the community, providing valuable insights to the Director of Social Media and the social media team.
- Social Listening and Insights:
- Monitor social media channels, track conversations, mentions, and discussions related to our agency and clients' brands.
- Provide regular updates on social media trends and insights to inform community engagement strategies.
- Content Promotion and Advocacy:
- Identify opportunities to promote social media content and campaigns within the community, encouraging participation and sharing.
- Empower community members to become brand advocates and ambassadors.
- Crisis Management:
- Act as the first point of contact for handling customer inquiries and addressing potential crises or issues on social media.
- Escalate critical matters to the Director of Social Media and collaborate on appropriate responses.
- Community Growth Strategies:
- Collaborate with the social media team to develop strategies to grow and diversify our agency's and clients' social media communities.
- Implement engagement initiatives and community-building activities to attract new followers and increase engagement.
- Bachelor's degree in communications, marketing, or a related field.
- Proven experience as a Community Manager, Social Media Manager, or a related role.
- Strong understanding of social media platforms, trends, and best practices for community engagement.
- Excellent written and verbal communication skills, with a friendly and approachable demeanor.
- Customer-centric mindset with the ability to empathize and respond to community needs effectively.
- Proactive and self-motivated, with the ability to identify opportunities for community growth and advocacy.
- Strong organizational skills, with the ability to manage multiple conversations and community interactions.
- Knowledge of social media analytics and social listening tools is a plus.
- Familiarity with crisis management and conflict resolution on social media.
- Passion for community building, online engagement, and social media trends.
Minimum Experience: 5+ years of experience in a Community Management role, preferably with agency and web3 experience.
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