Head of Business Development

Job Title: Head of Business Development

Company: Lunar Marketing Agency

Location: Based in Lisbon, Portugal (hybrid/flexible working model with autonomy; candidates currently in major European hubs or Dubai

Travel: Must be willing to travel (for client meetings, industry events, networking, and team coordination across Europe, MENA, and target markets)

Reports to: Executive Leadership

Employment Type: Full-time, senior leadership position

Company Overview

Lunar Marketing Agency is a dynamic, high-growth full-service marketing firm specializing in innovative digital strategies, brand development, creative campaigns, performance marketing, influencer and social media, content, SEO/SEM, and emerging AI-driven services. With headquarters in Lisbon, Portugal, we serve clients worldwide, with a strong emphasis on high-potential sectors including Web3, crypto, blockchain, DeFi, AI, and related emerging technologies. We are in an aggressive expansion phase, scaling our global presence and delivering exceptional results for ambitious brands.

Job Summary

The Head of Business Development will lead and scale our international BD function, driving new client acquisition, strategic partnerships, and substantial revenue growth. Reporting directly to executive leadership, you will build and manage a high-performing team of BD professionals, own complex sales cycles for marketing services, and leverage your network to secure high-value contracts. This role requires proven senior leadership in agency/marketing services sales, deep expertise in consultative selling, and established connections in Europe and/or MENA (Dubai/UAE focus is a significant advantage). Ideal for a leader ready to shape our global expansion.

Key Responsibilities

• Lead, mentor, coach, and scale a team of Business Development executives (a team of 5 members, with rapid growth planned), setting aggressive targets, optimizing performance, and fostering a high-achieving culture.
• Develop and implement aggressive business development strategies targeting high-value clients in Europe, MENA, and beyond, including market penetration, competitive differentiation, and pipeline acceleration.
• Own the full new business acquisition process: prospecting and engaging varied-level executives, developing tailored proposals, leading pitches and negotiations, and closing six- and seven-figure marketing services contracts.
• Cultivate and leverage a robust professional network to generate referrals, form strategic partnerships, and build alliances (e.g., with tech platforms, media outlets, complementary agencies, and influencers).
• Collaborate closely with creative, strategy, delivery, and specialist teams to ensure proposals and solutions align with agency capabilities and deliver maximum client impact.
• Monitor and report on critical metrics (lead generation, conversion rates, win rates, average deal size, revenue attribution); use insights to refine tactics and forecast performance.
• Act as the agency's senior representative at key industry events, conferences, and networking opportunities in Europe, Dubai/UAE, and other priority markets.
• Stay ahead of trends in digital marketing, performance advertising, influencer/KOL strategies, content, SEO/SEM, AI tools, and Web3/crypto-specific growth tactics to maintain competitive positioning.

Required Qualifications & Experience (Essential/Non-Negotiable)

• 3+ years of progressive experience in business development and sales within the marketing, advertising, digital agency, creative services, or Web3/crypto marketing sectors — direct experience selling marketing services is required.
• Minimum 2+ years in a senior leadership role (Head/Director/VP level) leading sales or business development teams in a services/agency environment, with demonstrated success in recruiting, scaling teams, coaching consultative selling, and consistently achieving or exceeding ambitious revenue targets.
• Strong domain expertise in full-funnel digital marketing, including brand strategy, performance campaigns, social/influencer marketing, content creation, SEO/SEM, and emerging trends (Web3/crypto marketing a strong plus).
• Proven track record of personally closing and/or overseeing six- and seven-figure agency contracts, with a history of building long-term, high-value client relationships.
• Established professional network in Europe and/or MENA regions (Dubai/UAE connections or experience highly advantageous).

Essential Skills & Competencies

• Outstanding leadership and people management: talent acquisition, development, motivation, and performance optimization in a fast-paced environment.
• Mastery of consultative B2B selling and navigating complex, multi-stakeholder sales cycles in the marketing services space.
• Strategic thinker with strong market analysis, opportunity identification, competitive intelligence, and planning abilities.
• Exceptional communication, presentation, negotiation, and relationship-building skills for executive-level engagements.
• Proficient in CRM platforms (HubSpot, Salesforce preferred), sales enablement tools, and analytics/reporting systems.
• Results-driven, entrepreneurial mindset; comfortable in dynamic, creative agency settings with high accountability.
• Fluency in English

What We Offer

• Highly competitive compensation package aligned with Lisbon/Europe senior BD leadership standards (attractive base salary + substantial performance bonuses and commissions directly tied to personal and team revenue achievements).
• Equity or long-term incentive opportunities for top performers.
• Travel allowances and a dedicated professional development budget.
• Flexible/hybrid work model with significant autonomy.
• The chance to lead and define our international growth strategy while building a world-class BD organization.
• Vibrant, international, creative team culture with exposure to cutting-edge sectors.

Lunar Marketing Agency values diversity and inclusion.

How to Apply

Please fill out the document: https://forms.clickup.com//f/8cnm4hq-239835/YLK8YLNEHMJOZPZXKE

Listed in: Web3 Jobs, Marketing Crypto Jobs, Business Development Crypto Jobs, Full Time Crypto Jobs, Sales Crypto Jobs, DeFi Web3 Jobs, Web3 Web3 Jobs, Senior Crypto Jobs, Remote Crypto Jobs.