Head Of Growth

Head of Growth

We are hiring a Head of Growth to help us build an audience and expand beyond our community of early adopters. As the Head of Growth you will create our marketing strategy and coordinate the marketing team (3 full time) in executing it. You will unify our product/networks brands and position us as the link between the millions of Bitcoin holders and the exponentially growing DeFi ecosystem. Your ultimate goal is to create trust in our brand and accelerate adoption by ensuring new partners have heard of us ahead of conversations.

You are the perfect candidate if you have a successful track record in growth marketing roles in (fintech and/or blockchain) start-ups. You know how to stand out from the crowd and activate communities, building up and maintaining momentum. You are used to fast execution while retaining high communication standards, and know how to utilize tools to measure and react to market sentiment.

 

What you will do

• Define the overall marketing strategy and lead execution thereof
• Collaborate with strategy, business development, and community to align the marketing strategy with projects goals and values
• Manage projects across marketing to ensure they are prioritized, on track, and delivered on time
• Set overall marketing budget together with strategy and operations, determine the budget for each project and ensure this budget is met
• Monitor market trends, research markets, user insights and competitors' activities and incorporate these into an overall marketing strategy
• Analyze and track marketing performance
• Coordinate logistics and assist with operations for marketing projects