Lead Product Marketing Manager
atPolygon Labs
Mar 19
Polygon Labs is a pioneering software development company focused on building a robust network of aggregated blockchains known as the AggLayer, secured by the Ethereum blockchain. As a public infrastructure initiative, the AggLayer combines user bases and liquidity of various connected chains while employing Ethereum as a settlement layer. Polygon Labs has significantly contributed to the development of multiple renowned scaling protocols and blockchain tools, such as Polygon PoS, Polygon zkEVM, and the ongoing Polygon Miden and Polygon CDK projects.
Dedicated to advancing the most dynamic gaming ecosystem within the web3 space, Polygon Labs offers a stimulating work environment where innovation in gaming is at the forefront. With a commitment to a diverse and inclusive workplace, they support employees through comprehensive benefits, including remote work options and health and wellness programs. Polygon Labs values integration and equal opportunity, ensuring a respectful and accommodating recruitment process for all applicants, affirming its status as an equal opportunity employer.
About Polygon Labs
Polygon Labs is a software development company building and developing a network of aggregated blockchains via the AggLayer, secured by Ethereum. As public infrastructure, the AggLayer will bring together user bases and liquidity for any connected chain, and leverage Ethereum as a settlement layer. Polygon Labs has also contributed to the core development of several widely-adopted scaling protocols and tools for launching blockchains, including Polygon PoS, Polygon zkEVM, and Polygon Miden, which is in development as well as Polygon CDK.
Your RoleÂ
As the Lead Product Marketing Manager, you’ll own the product marketing strategy and GTM execution to grow the adoption of Polygon products. You will lead and grow the PMM team, drive market positioning, and collaborate cross-functionally to deliver high-quality, creative, and impactful marketing campaigns. This is a high-impact leadership role where you will directly influence the narrative and messaging that drive product success.Â
Your ResponsibilitiesÂ
Technical Understanding of Polygon Products and Web3 Landscape.Â
Product Marketing Strategy: Lead the PMM team, ensuring structured execution of marketing initiatives.
Define and refine messaging, positioning, user personas, and competitive differentiation.
Establish a repeatable marketing framework for product launches and adoption.
Market Research & Competitive Analysis: Oversee market research across relevant user segments,track industry trends, and analyze competitor in-market positioning.
Go-to-Market (GTM) Execution: Collaborate with the Product and Marketing teams to drive GTM strategy and execution for all new product launches and major and minor version releases.
Create product positioning/messaging, goals, and deliverables across the content, social, growth, and devrel teams.
Oversee creation of landing pages, explainers, training materials, and sales enablement content
Conduct post-launch retrospectives to refine future campaigns.
Team Development: Slot in to lead and grow an existing PMM team, providing mentorship and development to enhance performance.Â
What You’ll NeedÂ
7+ years in Product Marketing, with 3+ years in blockchain/Web3 and 3+ years leading a team.Â
Understanding of deep technical concepts and the ability to translate them into clear messaging.Â
Proven experience in GTM strategy, positioning, and market research.
Strong analytical, communication, and storytelling skills.
Ability to manage and align multiple stakeholders and drive execution.
Preferred Qualifications
Knowledge of Ethereum scaling solutions and decentralized infrastructure.
Understanding of the needs and pain points for both developers building on this infrastructure and the end-users interacting with it
Polygon Labs Perks
The goal of the Polygon Labs total rewards program is to support the health and well-being of you and your family. Our comprehensive compensation plan includes the following benefits for our full time employees:
Remote first global workforce
Industry leading Medical, Dental and Vision health insurance*
Company matching 401k with 3% match*
$1,500 Home Office Set Up Allowance (life-time max)
$200 Annual Book Allowance Program
$75 Monthly internet or phone reimbursement
Flexible Time Off
1 company wide wellness Friday day off per quarter
Company issued laptop
Egg freezing, mental health, and employee wellness benefits
*In certain countries medical, dental and vision is fully covered for employees & their dependents. This is country and plan specific.
*401k is for United States employees only
Polygon Labs is committed to a diverse and inclusive workplace and is an equal opportunity employer. We do not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. Polygon Labs is committed to treating all people in a way that allows them to maintain their dignity and independence. We believe in integration and equal opportunity. Accommodations are available throughout the recruitment process and applicants with a disability may request to be accommodated throughout the recruitment process. We will work with all applicants to accommodate their individual accessibility needs.
If you think you have what it takes, but don't necessarily meet every single point on the job description, please still get in touch. We'd love to have a chat and see if you could be a great fit.
Learn More about Polygon Labs
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