Marketing & Community Lead (Crypto/Web3)

Pending publication

Key Responsibilities:

  • Conduct competitor analysis and market research to refine marketing strategies.
  • Develop brand identity, including mission, positioning, and tone of voice.
  • Define B2C/B2B audience segments and oversee landing page creation for waitlist sign-ups.
  • Build and engage early communities (Telegram, Discord) with content and AMAs.
  • Develop content strategy, run waitlist campaigns, and implement growth loops.
  • Identify partnerships and conduct paid ad tests (Twitter/X, Facebook, Telegram).
  • Establish user feedback loops and track KPIs for performance optimization.
  • Manage marketing budget and resource allocation.

Requirements:

  • 5+ years in crypto/Web3 marketing & community management.
  • Expertise in brand development, digital marketing (SEO, SEM, social media), and campaign management.
  • Strong knowledge of blockchain, ICOs, and crypto regulations.
  • Experience with community platforms (X, Discord, Telegram) and growth hacking.
  • Analytical skills for performance tracking and KPI measurement.
  • Leadership experience and ability to collaborate across teams.
  • Excellent English communication and networking skills in the crypto space.

Preferred:

  • Existing Web3/crypto network.
  • Experience with PR, media kits, and paid social campaigns.
  • Passion for crypto industry trends.

Listed in: Crypto Jobs, Marketing Web3 Jobs, Remote Crypto Jobs, Web3 Web3 Jobs, Research Crypto Jobs, Non Tech Crypto Jobs, Social Media Web3 Jobs, Content Crypto Jobs, Community Web3 Jobs, Discord Crypto Jobs, Public Relations Crypto Jobs, SEO Web3 Jobs, Full Time Web3 Jobs.

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