Product Marketing Manager

The Role

As a Product Marketer at Alchemy, you'll own the holistic strategy and execution for product development and go-to-market. You'll work cross-functionally with our world-class Product, Engineering, Design, and Sales teams to drive the adoption of the products that make up our industry-leading developer platform.

Responsibilities:

• Work hand-in-hand with Product and Engineering to inform product development and marketing strategy, based on actionable, data-driven insights
• Engage our community by talking regularly to our customers and advocating for our user base in product development
• Drive product strategy bridging short-term execution and long-term vision
• Create holistic product positioning and messaging, informed by user research and product expertise
• Own and drive all aspects of product launches, including press releases, product landing pages, social media and co-marketing with our partners
• Expand market awareness and adoption of existing products
• Develop the story and strategy for our brand and online presence

What We're Looking For:

• 4+ years relevant experience in Product Marketing
• Ideally 3+ years working on a developer platform or another team that required technical or b2b product marketing; experience marketing to developers is preferred
• Powerful storyteller: written, verbal, and visual
• Experience successfully developing, executing, and managing a product marketing strategy with little oversight
• Experience planning and rolling out large-scale marketing campaigns, and the ability to identify and drive improvements, using a data-driven approach
• Experience in market research, messaging, positioning, and branding
• Ability to create content and a content strategy in order to engage a developer community
• Experience with brand marketing, PR/comms, and social media is a plus
• Experience working with startups is a plus
• Experience working in web3 is a plus
• A hustler mentality, founding a company or building side projects is a plus!

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