Bakkt Holdings, Inc., established in 2018 by Intercontinental Exchange (ICE), the parent company of the New York Stock Exchange, is a digital asset platform headquartered in Alpharetta, Georgia, and New York City. The company offers solutions that facilitate institutional participation in the digital asset economy, encompassing Bitcoin, tokenization, stablecoin payments, and AI-driven finance. In April 2023, Bakkt expanded its services by acquiring Apex Crypto, a turnkey platform for integrated crypto trading, thereby broadening its client base to include fintechs, trading app platforms, and neobanks. In July 2025, Bakkt sold its loyalty business for $11 million, signaling a strategic shift towards focusing exclusively on cryptocurrency services.







