At PlayToEarn, we're pioneering the evolution of Web3 Gaming. Founded in 2017 & incorporated in 2021 as the world's first Web3 Games Data Aggregator, we've grown rapidly into the premier analytics platform for gamers, crypto-enthusiast, Web3 institutions, and non-crypto media.
Our mission is to educate the world about the opportunities that Web3 Gaming offers in uniting gaming and crypto. Our platform features over 2500 Web3 Games, ranked based on unique data patterns developed over more than 6 years, reflecting the market sentiment for each game.
We've established a strong, dedicated, and wealthy community, while simultaneously supporting established Web3 Game Studios. Together with our partners, we delve into the intricacies of our industry and promote growth within and outside of our industry.
As a leading Web3 corporation, we're seeking dynamic, driven, and passionate individuals to join our fully remote team. Choosing a career at PlayToEarn means being part of a unique journey, contributing to the once-in-a-lifetime transition from Web2 to Web3 gaming. You will play an important role in reshaping the gaming industry as we know it today.
Join us shaping the future of Web3 gaming!
We hire a motivated and experienced CMO to lead our marketing efforts. As the CMO, you will oversee all aspects of marketing, including content creation, social media, internal & external SEO, video creation, competitor analysis, and collaboration campaigns with Web3 game studios. Your expertise will play a pivotal role in elevating our brand and reaching our target audience effectively.
Responsibilities:
- Develop and execute comprehensive marketing strategies to enhance brand visibility, drive traffic, and increase user engagement on our website.
- Lead and manage multiple teams of internal content creators, including social media, news writers, SEO link builder and video creators.
- Plan and execute marketing content campaigns that align with our target audience's interests and preferences.
- Work closely with our graphic designer to ensure the creation of high-quality and visually appealing content that aligns with our brand guidelines.
- Research competitors and industry trends to identify opportunities for growth, benchmark our strategies, and stay ahead of the curve.
- Forge partnerships and collaborations within the Web3 gaming space to increase visibility and reach
- Become a public figure of our company in video interviews, X spaces, and at events
- Collaborate and foster relationships with fellow content creators within the Web3 gaming industry, exploring opportunities for mutual cooperation and synergy.
- Collaborate cross-functionally with the sales team to align strategies and update partnerships in our CRM.
- Track relevant metrics using analytics tools, monitor KPIs
- Provide guidance and support to the Content Researche Team in curating daily content for the various teams of content creators.
- Review and analyze content to ensure its relevance, accuracy, and effectiveness, providing data-driven guidance and feedback to content creation teams for continuous improvement.
- Stay updated with the latest marketing trends, tools, and strategies, leveraging this knowledge to drive innovation and optimize marketing initiatives.
- Optimize marketing campaign effectiveness by strategically allocating a fixed monthly budget towards the most efficient paid marketing channels and track ROI.
Qualifications:
- Proven experience in marketing, preferably in the gaming or crypto industry.
- Strong leadership skills with the ability to effectively manage and motivate cross-functional teams.
- In-depth knowledge of Web3 gaming, blockchain technology, and the crypto landscape.
- Experience in content creation, social media management, SEO linkbuilding, and video creation.
- Proficient in competitor analysis and market research techniques.
- Excellent communication, organizational, and analytical skills.
- Creative mindset with the ability to think strategically and implement innovative marketing ideas.
- Familiarity with graphic design principles and tools is a plus.
- Know how to integrate AI tools into your workflow to enhance efficiency and productivity.
- Excellent written and verbal skills in English.
- Open to video, voice and in-person interviews
Benefits:
- Salary in Crypto
- Receive team shares of our upcoming P2E token.
- Be part of shaping a new industry.
- Become visible in the Web3 industry by working with PlayToEarn, the leading Blockchain Games data aggregator.
- Work with an international team of highly skilled and motivated colleagues.
- Benefit from flexible working hours, remote work and teamwork culture.
Apply:
If you are a driven and experienced marketing professional with a passion for Web3 gaming and a desire to lead a talented team, we want to hear from you. Please submit your resume, along with a cover letter outlining your relevant experience and why you are interested in joining our team.
Only shortlisted candidates will be contacted.
Join us in shaping the future of Web3 gaming and lead our marketing efforts to new heights!
Listed in: Cryptocurrency Jobs, Full Time Web3 Jobs, Remote Web3 Jobs, Web3 Web3 Jobs, Marketing Crypto Jobs, Manager Crypto Jobs, Social Media Web3 Jobs, Sales Web3 Jobs, AI Web3 Jobs, Data Web3 Jobs, SEO Web3 Jobs, Research Web3 Jobs, Content Web3 Jobs, Community Manager Web3 Jobs.